Welcome to our blog – a look into our simple world and the things we love in it. Here you will find an eclectic mix of information on a variety of topics from fashion to fishing – if you know us, this makes perfect sense! And as Sacramento natives and midtown dwellers, we will have plenty to share about our favorite spots to eat, shop and explore.
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Monday
07Apr2008

Spotlight on Sacramento: Midtown's Idea Factory Crashes DIY Network

Yard CrashersThe Idea Factory, a midtown Sacramento production house, ran by the creative minds of Bill Swan and Peter Holmes will be debuting yet another innovative network show this evening on the DIY Network, the sister network to HGTV and Food Network.

The show is called “Yard Crashers” and is hosted by the young and talented Ahmed Hassan (below right), one of the Bay Area's most sought-after landscape designers.  The premise of the show is to swoop up an unsuspecting home-improvement store shopper and follow them home for a complete yard renovation.Ahmed Hassan

I’ve had the pleasure of working with Bill and the Idea Factory team on a project this past month and can personally attest to their passion for creating great work (Hi Bill!).

You can catch the first episode tonight at 9:00 PM Eastern Time on the DIY Network.  And for those of you who will be immersed in the NCAA men's basketball tournament, do not fret, you’ll have the opportunity to check out the show again these other times.

Want to read more?  Check out Sam McManis’ Sac Bee article HERE.

Reader Comments (1)

Great show I would love for someone to walk up to me and offer to do my yard, it could use it!

January 4, 2009 | Unregistered CommenterDiane

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